Brand distributor in Mexico: specialist retail, department stores and marketplaces

We help European, Middle Eastern and Korean brands sell in Mexico without opening a local company. We sell to the retailer, ship from your warehouse and manage everything from catalogue to replenishment.

Launch your brand in Mexico Regulation and compliance

Did you know?

Mexico in three facts

7 in 10 homes have a pet

Around 70% of Mexican households live with at least one pet, one of the highest rates in the Americas.

Source: INEGI, ENBIARE 2021

Latin America's #2 economy

More than 130 million consumers and a fast-growing middle class that shops both in store and online.

Source: INEGI, World Bank

The US's top trade partner

In 2023 Mexico overtook China as the largest trading partner of the United States, with logistics to match.

Source: US Census Bureau, 2023

Channels

Where we take your brand in Mexico

Specialist retailers in every category

Pet stores, perfumeries, beauty and pharmacy chains and home and kitchen specialists across Mexico, with ranges and pricing adapted to each buyer.

Department stores and hypermarkets

Ranges, packs and promotions built for the buying teams of Mexico's department store and hypermarket chains.

Leading marketplaces

First-party vendor to the main Mexican marketplaces, including Mercado Libre and Amazon.

Regulators

Mexican regulators we work with every day

Each category answers to a different authority. We know which one applies to your product and what it needs before the first shipment leaves origin.

COFEPRISFederal health authority for cosmetics, personal care, food supplements and health products.
SENASICA (SADER)Animal health and import requirements for pet food and animal feed.
PROFECOConsumer protection and enforcement of Spanish NOM labelling on products sold at retail.
ANAMNational Customs Agency of Mexico, responsible for import clearance.

Our expertise

We handle the paperwork that stops most brands

Active supply to Mexican specialist retail and the leading marketplaces in pet care, fragrance, beauty and supplements
Spanish NOM labels prepared and applied before shipping, so goods clear without relabelling
Local customs and COFEPRIS registration partners for every category we supply
Logistics partners on every lane into Mexico, from Europe, Korea and Dubai

Already in Mexico

Categories we supply in Mexico today

Our Mexico operation already ships pet care, Arabian fragrance, K-Beauty and cosmetics, so new brands join an active vendor relationship rather than starting from zero.

Pet careArquivet · Flexi · Flamingo · Nobby
Arabian fragrancesLattafa · Armaf · Rasasi
K-BeautyK-SECRET · rom&nd · ABIB · Torriden · Dasique
Cosmetics and personal careAlfaparf Milano · Guinot · Gisèle Denis · Agrado · IDC Institute · Bella Aurora · Mavala · ArtDeco
Health and supplementsAldous and European wellness brands
Home and kitchenTodocama · BRA · Monix · Arcos

Launch process

How we launch your brand in Mexico

01
Demand-led brand selection
We look for unserved demand: brands shoppers search for but cannot find consistently, plus brands with the potential to create new demand.
02
Range and pricing
A competitive export price list for Mexico, with landed costs, duties and retailer margins worked out in advance.
03
Retailer purchase order
We present the range to Mexican specialist, department store and marketplace buyers and secure the purchase order.
04
Launch and grow together
Joint campaigns with the retailer and a 360 plan across listings, advertising, in-store promotion and replenishment, aimed at long-term growth.

Frequently asked questions

Do I need a Mexican company to sell in Mexico?

No. BVT acts as your vendor: we sell to the retailer, ship from your warehouse and coordinate import and clearance with our Mexican customs partners. You sell to us and we take care of the rest.

Which categories do you distribute in Mexico?

Pet care, fragrance, K-Beauty, cosmetics and personal care, health and supplements, and home and kitchen.

Do you also work with physical stores?

Yes. We work with the specialist retailers of every category we supply, as well as department stores, hypermarkets and marketplaces, adapting ranges and pricing for each buyer.

Does my product need COFEPRIS approval?

It depends on the category. Cosmetics, supplements and health products fall under COFEPRIS, pet food under SENASICA. We check each reference and handle the process with our local regulatory partners.

How long does a launch take?

We make it as short as possible. Our wide network of contacts, from retail buyers to customs agents, regulatory consultants and logistics providers, lets us run registration, retailer onboarding and shipping in parallel rather than one after another. Working with the best professionals at every step of the process gets your products on shelf sooner.

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